Posts Tagged ‘3D’

Are you ready for the Hobbit in 3D?


It’s been eight years since The Lord of the Rings: The Return of the King hit movie theaters. Need some new Frodo and Bilbo Baggins in your life? You only have to wait about another year, as The Hobbit will be released in December of 2012, and this time it’s in 3D!

3D you say? No big deal? Think again. It looks like Director Peter Jackson could be taking 3D to a whole new level, as the Hobbit will be filmed in 3D at 5k resolution, which is more than SIX TIMES the resolution of 1080p! Whether you love or hate Middle Earth, you’ll enjoy this fascinating behind-the-scenes look at the film’s production, including how the technicians are using next-generation camera rigs to shoot in 3D.

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Old-fashioned 3D is not an oxymoron.


Stereoscope

Stereoscope

With all this chatter about 3D technology, let’s take a time out and talk old-fashioned 3D. And by old fashioned, I don’t mean “real life,” or the blue/red Creature Feature 3-D cinema from the ‘50s and ‘60s, or even the View-Master. I’m talking about stereoscopes—which, according to the ever-accurate Wikipedia, display images in 3D by “by presenting a slightly different image to each eye.”

When I was a kid, we had a hand-held stereoscope from the early 1900s around the house. The stack of dual-image postcards that you used with the stereoscope was tattered and full of subject matter that was probably most interesting a century ago: dressed-to-the-nines ladies in carriages, family photos, and bizarre still lifes. But the sepia-toned images never failed to amaze me. They transported me back to a time I could barely imagine…carriages? Hoop skirts? Model Ts?

Considering the amazing technological advances that have happened just in my lifetime, I wonder if Sir Charles Wheatstone, the inventor of the stereoscope, had any inkling of what was to come.

What technologies do you think are the stereoscope of 2011? And where do you see those going?

NBA Rookie of the Year Tyreke Evans stars in final VSP EyeFiles Episode: 3D Vision

Tyreke Evans is upping his game…and this time, it’s off the court. He stars in the final episode of VSP EyeFiles Season 2, which you can watch below or on our Facebook page. A big fan of 3D, Evans knows that as much as a third of the population experiences discomfort or “vision sickness” while watching 3D and that a smaller group of the population has trouble seeing 3D at all. Symptoms can include nausea, headaches, and eye strain. But did you know that those symptoms may signal an undiagnosed vision problem?

Whether you’re watching a game on ESPN 3D or watching Avatar, be sure to make an appointment with your eye doctor if you or your children have difficulty watching 3D content. Your eye doctor can often treat and correct these eye conditions, but the earlier they are addressed, the better. Learn more by watching the video clip, and enter to win a 3D prize pack for four!
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About Tyreke Evans and VSP Vision Care
VSP Vision Care is proud to be the exclusive eyecare and eyewear provider for Tyreke Evans. Tyreke plays professional basketball for the Sacramento Kings and was named 2010 Rookie of the Year. He’s the fourth rookie ever to average 20 points, 5 assists and 5 rebounds per game. The only other players to accomplish this were Oscar Robertson, Michael Jordan and LeBron James. Not only is good vision a critical component for being successful in sports, it’s also an important part of every day life. Be sure to follow VSP Vision Care on Facebook and Twitter to keep up with Tyreke’s Activities.

VSP Optometrist Dr. Nathan Bonilla-Warford shows us there’s far more to 3D than meets the eye

By now, hopefully you’ve read a blog or two about how 3D technology can help detect underlying vision conditions like strabismus, amblyopia and binocular vision coordination problems. But, that’s not all there is to know about 3D. VSP optometrist Dr. Nathan Bonilla-Warford recently answered some FAQ’s about how 3D technology works with our eyes. For instance, did you know that 3D movies often appear darker because half the light is diverted from each eye? Read the full article on “What Would TOTO Watch.

3D Makes Me Dizzy

Amblyopia if left untreated

3D technology is impressive, but does it ever make your head feel like it’s on overdrive? 3D works by sending two slightly different images—one through each eye—to the brain where they are superimposed to create a 3D effect. However, this is not how you normally see, so it puts extra stress on the visual system. That extra stress can cause headaches, dizziness and nausea (3D vision sickness) in about a third of the population.

The good news is that the discomfort is only temporary; no permanent damage can come from watching 3D. The catch is that the reason for the discomfort may be an underlying vision problem. Amblyopia (lazy eye) and strabismus (crossed eyes) are the most common causes of 3D vision sickness. These conditions indicate that one eye is either misaligned or sending blurry images to the brain, and that’s a problem.

If you experience discomfort watching 3D, you should make an appointment for a comprehensive eye exam. An eye doctor can check for these conditions, give you exercises to strengthen your weaker eye and discuss treatment options. Even though 3D can’t harm your vision, ignoring a vision problem can lead to permanent vision loss.

See more FAQs about 3D Eye Health.

Upcoming 3D Movies

Green Lantern: 2011 Warner Bros.

The results are in and 80% of our friends on facebook voted Avatar the best 3D movie they’ve ever seen!

The summer is fast approaching and the box office has a number of great 3D movies for everyone. Whether you prefer the animated Disney classics or lean more toward the impending-doom thrillers, the ones coming soon to a theatre near you are Kung Fu Panda 2 (Now Playing), Green Lantern (6/17), Cars 2 (6/24) and Transformers – Dark of the Moon (6/29).

If you’ve ever experienced discomfort while watching a 3D movie, you’re not alone.  Although 3D won’t cause permanent injury, it can cause vision sickness in about 30% of the population. The best solution is to look away from the screen about every 20 minutes and focus on something about 20 feet away for 20 seconds. See more FAQs around 3D and vision.

3D helped defeat the Germans in World War II

Guest blogger Dave Johnston works in VSP’s marketing department and shares with us a fascinating article about the implementation of 3D technology in WWII.

With the recent advancements in 3D technologies in both the movie and gaming industry, it is hard to believe that 3D technologies played a part in World War II. That’s right, World War II.

A recent BBC News Magazine article by Jon Kelly explains how the Royal Air Force used aerial photographs taken by low flying, un-armed Spitfires and a stereoscope to map out the landscape in enemy territory and disable key German missile installations.

“To make the 3D effect work, images had to be captured in carefully-plotted sequences which would overlap each other by 60% so everything would stand up when viewed through the stereoscope.”

It explains how the outcome of WWII could have been very different if the Nazi’s had managed to carry out planned attacks on London using the newly developed V-1 and V2 missiles.

Read the full article.

The stereoscope allowed users to measure the height of landscapes and identify hidden structures, such rocket launch sites.

3D Technology Refined

Philip K. is a member of VSP's Enterprise Information Services and avid video gamer

For those of you that have trouble adapting to 3D images, there are advances in the technology that may help people avoid the headaches and sickness from watching or playing 3D movies or games.  In-Focus 3D might be the answer to these problems. 

I recently read a couple articles that describe this promising technology.  In-Focus 3D appears to also have a much broader application than making 3D viewing more comfortable.  The technology can also be applied to the medical world by limiting the intrusive nature of some surgeries.  According to Dr. Gordon Love of Durham university’s Biophysical Sciences Institute:

“inside the body, there’s no natural light, no right angles, none of the reference points we take for granted. In-Focus 3D combats those drawbacks and means as well as having an accurate image of what’s happening in the body, there’s no need for as much invasive surgery, making it much less traumatic for the patient”

I am not exposed to enough 3D images to experience headaches or sickness, but I imagine that there are plenty of folks, particularly kids, who are more sensitive to 3D.  if you do experience headaches or sickness from 3D exposure, be sure to take breaks with the experience and you may want to make an appointment with your eye doctor. Read the full article by M2M Evolution.

Make the most of your 3D experience

Click the image to read the full article on EnVision

If you’re one of the millions thirsting for more 3D — especially after last month’s release of the Nintendo 3DS hand-held gaming system, here’s what VSP Provider Nate Bonilla-Warford, O.D., with Bright Eyes Family Vision Care in Tampa, FL and many other eye doctors are telling their patients.
  • Get a customized view -  customized pair of 3D glasses with a built-in prescription from your eye doctor
  • Find new focus – glasses with special prisms may help correct focus and eye coordination problems
  • Treat your eyes to vision therapy - special treatment and eye exercises

Check out this month’s EnVision Newsletter for more expert tips, browse the latest styles of sunglasses, contest information to win a 3D prize package, and much more!

VSP Provider Dr. Justin Bazan featured in CrunchGear’s launch coverage of Nintendo 3DS

Justin Bazan, O.D. a Brooklyn-based VSP Provider, was featured in CrunchGear over the weekend, contributing to the popular tech blogger, John Biggs‘s review of the Nintendo 3DS, which launched 3/26 in the United States.

In the review, John discusses 3-D and vision:

I spoke to optometrist Dr. Justin Bazan about the potential problems associated with 3D viewing and he stated, with no uncertainty, that you can’t permanently damage your eyes by viewing the 3DS for extensive periods. He recommends a 20/20/20 habit – lifting your eyes and focusing somewhere 20 feet away every twenty minutes for 20 seconds. However, you will not go blind or suffer long-term damage.

“Moderation is beneficial,” he said. “Some people will feel sick or nauseous and in some cases the 3D could point to an underlying binocular vision disorder.”

He said that 3D images require both “sides” of the image to be perfectly clear. If one side of the image is blurry – meaning one of your eyes is seeing it incorrectly – this could mean a more pressing vision issue. He recommended that parents visit an optometrist if children cannot see the 3DS’ 3D features.

“If there’s a problem, go in for an eye exam, don’t just take the game away,” Bazan recommended.

Read the entire article.